We’re looking for a Senior Social Media Strategist who translates cultural signals and platform dynamics into strategies that drive measurable business impact. You combine social expertise with AI-assisted insights to shape campaigns that resonate across creator ecosystems and social platforms.

You lead strategic thinking from insight to activation, guide cross-disciplinary teams, and act as a trusted advisor to clients. You’re comfortable navigating complex briefs, turning cultural signals into actionable strategies, and elevating the strategic quality of the work around you.

Aufgaben

• Lead the development of social-first strategies across organic content, creator partnerships, and paid amplification to deliver measurable business outcomes
• Translate cultural signals, platform dynamics, and audience behaviour into clear strategic frameworks for integrated campaigns
• Use AI tools and social listening platforms (Pulsar, GWI, Primetag) to identify cultural moments, audience insights, and growth opportunities
• Define measurement frameworks and success metrics, continuously optimizing strategies through performance insights
• Present strategic recommendations and campaign reviews to clients while guiding internal teams and mentoring junior strategists

Qualifikation

• 6+ years of experience in social media strategy within a digital or social-first agency environment
• Deep expertise in platform ecosystems (TikTok, Instagram, YouTube, Twitch) and creator dynamics
• Strong experience with social listening and insight tools (Pulsar, GWI or similar) to translate cultural and audience insights into strategies
• Confident communicator with excellent presentation skills and experience leading client discussions
• Fluent in English and German; additional languages (French, Italian, Spanish) are a plus

Benefits

• Time to pack your bags for Paris, London, Milan, Hamburg or Berlin: you’re welcome to work abroad from any of our office locations
• We love to see you grow: our careers coach is on hand for one-to-one coaching sessions and team workshops
• We work hard and play hard, bringing our global team together to collaborate, learn from one another and celebrate our successes
• Don’t fancy the office today? Our hybrid remote policy lets you work from home two days a week
• Keep your commute to a minimum: you’ll find all our offices right in the city centre
• For motivational high-paws and comforting cuddles, your four-legged friend is absolutely welcome at our offices

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